AppsFlyer is the global leader in mobile attribution and marketing analytics, empowering marketers, app developers and advertising agencies to measure, attribute, and protect their marketing campaigns in the highly-fragmented and complex mobile ecosystem. AppsFlyer's technology is found on 98% of the world’s smartphones and is connected to 2,500+ networks and media sources, including partners like Facebook, Google, Twitter, Pinterest, Snap Inc., and Tencent. With AppsFlyer's platform processing billions of mobile actions every day, data-driven marketers rely on AppsFlyer for the tools and insights needed to grow their mobile businesses. AppsFlyer's measurement solutions and anti-fraud products are used by 12,000+ customers worldwide, including leading brands like HBO, Macy's, Waze, Alibaba, Kayak, Activision andMusical.ly.